Usually, small and medium enterpriss only know a few of their competitors and, almost always, the only thing they concentrate on is the product. The product is a very important aspect but it should not be the only one that …
Increasingly unpredictable markets are a feature of our times and this is undermining many business management models. As Malcom Gladwell wrote, “If everyone has to think outside the box, maybe it’s the box that needs fixing.” It is from this …
Export consultant and temporary export manager. These are the two areas of expertise I offer to small businesses when I contact them. When I started doing this in 2010, I did not have many competitors. I got my first job …
Small company that produces garden furniture. These past few days a new German agent came to visit us. His impressions of the company are precious because he knows the market and it’s the first time he’s seen us. His observations …
These past few days have brought optimistic forecasts for both world and Italian economies in 2018. Recovery has returned. However, with great difficulty will customers knock on the doors of the small and medium-sized businesses. It is necessary to have …