In recent weeks, speaking with many SME entrepreneurs, the central theme remains the same: trade fairs. They are essential stages—there is no denying it. Human contact, a handshake, and the ability to show a product in person remain irreplaceable pillars … Continue reading
In recent months, headlines have been dominated by tariffs and protectionism. For exporters, the risk is being slowed down by geopolitical uncertainty. But there is one fact that often goes unnoticed: while barriers are rising overseas, Europe is opening fast … Continue reading
2025 left us with a very clear message: the international competitive landscape is changing faster than many companies can react. We see it every day. Markets that once felt “safe” are slowing down, new competitors are entering the game, buyers … Continue reading
Diego Sala, CEO of Siam Trade Development, a regulatory consulting firm based in Thailand, has kindly written this article for my blog. Last night, while cooking a pasta (strictly Italian), my wife and my daughter — both Thai — were … Continue reading
In August, Il Sole 24 Ore published two contributions – by Giuliano Noci and Carmine Fotina – that prompted reflection on the evolution of Italian exports.The picture that emerged was less dramatic than what is often reported, yet equally clear: … Continue reading
Innovation in a complex industry In the highly competitive sector of metal frames for chairs and tables, standing out is no easy feat. The industry is deeply influenced by production costs, standardization, and global competition. Yet it is precisely in … Continue reading
Over the past few months—thanks in part to my direct experience with more than 30 companies involved in the Mercati in Vista project promoted by FarExport (Industrial Association of Vicenza)—I have been integrating artificial intelligence more and more into my … Continue reading
As Oscar Wilde said, “You never get a second chance to make a first impression.”This is even more true in the world of export, where buyers are bombarded daily with emails, LinkedIn messages, and phone calls—most of which go unanswered. … Continue reading
Recent moves by President Trump suggest that the end of the war may be imminent. With the possible conclusion of the conflict in Ukraine, new economic and trade scenarios are emerging, including the prospect of Italian SMEs returning to the … Continue reading
The beginning of 2025 is the right time to redefine export strategies. While Europe was once the natural choice for Italian SMEs, today the scenario is more complex. Economic growth is slow, competition is fierce, and regulatory inconsistencies can pose … Continue reading