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Discover the valuable lessons from Michele Ferrero on the importance of market research, deep consumer understanding, innovation, and employee care. Essential principles for SMEs to achieve success and sustainable growth
Discover the valuable lessons from Michele Ferrero on the importance of market research, deep consumer understanding, innovation, and employee care. Essential principles for SMEs to achieve success and sustainable growth
Analysis of Germany’s economic situation and the performance of Italian exports, highlighting challenges and opportunities for SMEs in key sectors.
Learn how a 15-year export consultant uses a seven-step strategy enhanced with digital tools like Export Planning, Matchplat, and LinkedIn to help SMEs expand into international markets.
This article delves into Poland’s economic landscape, focusing on demographic shifts, climate goals, and defense sector opportunities. It highlights the decreasing birth rates, aging population, and emerging business prospects stemming from Poland’s commitment to climate goals and defense spending. Italian entrepreneurs can capitalize on these opportunities by aligning their expertise with Poland’s evolving market dynamics.
“Searching for Clients Abroad in 2024” held at Confindustria Vicenza on February 27, 2024, with positive attendee. Author shared presentation highlights; slides available on Slideshare.
Explore the latest trends in the global market for 2024 and discover winning strategies tailored for SMEs. From digitalization to sustainability, learn how small and medium-sized enterprises can thrive internationally
Join Pier Paolo Galbusera on his 14-year journey as he supports Italian SMEs in international expansion. Discover his roles as a consultant and interim export manager, his valuable skills, and how to get in touch for expert advice on exporting.
In recent years, international markets have been shaken by many unexpected events. Especially a small and medium-sized company needs to have a complete picture using market researches
Buyer’s Journey: there is one very important aspect that every seller should keep in mind when communicating with a potential customer
I am convinced that we absolutely need to have these physical meetings. We cannot think that everything can be solved with video calls or virtual fairs